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BNY Mellon Investment Management

BNY Mellon Investment Management

We have worked alongside BNY Mellon for more than a decade, helping to produce a full spectrum of marketing projects and being seen as a true partner to the team.

We co-create with the internal team and work closely with their other agencies.

We partner with their events team to deliver their flagship annual conference, as well as assisting with a multitude of smaller events.

We devised BNY Mellon’s first-ever Global Investment Conference in the 2000s – about which their then-CEO said “This is not just a conference; it’s the best event I’ve ever been to”. We continue to evolve this every year, taking it virtual during lockdown.

We’re particularly proud of the innovative themes we’ve devised for this client. They like to really let the creative sing and avoid the “same old same old” conference themes. They challenge us to come up with ideas that will really wow their delegates.

BNY Womenomics
BNY - Shamik Dhar
2019 conference
We also work on a range of strategic projects with BNY Mellon.

For example, every two years we run our Marketing Directors Research. The report aims to provide reliable data on marketing spend and headcount as well as structures in our industry; it then benchmarks individual participant companies against the average.

Alongside other agencies, we help with design overflow when the team is stretched. This could be anything from developing creative concepts, branding, re-designing documents and creating digital assets.

Having worked with MiP for many years, the things that set you apart are quality and consistency. You know when you sponsor a MiP event that you will have a first-class experience and the opportunity to present your brand in the best light. This underpins our decision to partner with MiP.
Thank you MiP! We were absolutely delighted with the conference – the branding, materials, microsite, on-site team – all propelled the event into a different league – and I feel helped convey that we are (now) a significant asset management brand that Fund Selectors need to seriously consider.
Thanks so very much to you and to the fab MiP team for another brilliant conference. Feedback internally and from clients has been really exceptional. We really appreciate all the brilliant ideas you bring to life and all of the great work you do to support us
Amazing amazing amazing
Just to say a big thank you for putting on the best show on so many levels than I have ever seen within this organisation. Highly professional, brilliantly pitched and focused. More than impressive and thoroughly enjoyable
The MiP team, as a whole, did us proud. The execution was excellent and the support you gave us in the run up and on the day itself was a huge help in giving the conference such a high quality feel
I just wanted to drop you a quick line to thank you so much for all your amazing work
Just a note to say a huge thank you for your hard work in making this event such a success. I know it’s not easy working with so many different fund groups and dealing with various demands but you have made it so easy and have been a pleasure to work with
I would just like to say a huge thank you to your team. They were amazing at the events, and made sure everything was covered and in place with minimal fuss and great professionalism
I just wanted to say that the branding, staging and all the signage looks incredible and everybody that has seen it so far has equally been impressed
The MiP team has put on a truly impressive show, with professionalism and quality throughout
The professionalism and quality which comes from your business really did blow us away